Brand Creation and Marketing

The Challenge

Create a new brand and take it to market.


Four years ago, a man walked through our door with an idea but no brand or marketing.

We’ve worked with this Australian company right from the start. Helping them with everything from name generation to packaging. We created their entire brand identity, identifying their brand values and hierarchy.

When they were ready to go online, we built brand and ecommerce websites for them too. As well as all the other marketing comms necessary to build their brand. We even produced a Kickstarter campaign to enable them to fund their next stage of product development - and the target was smashed in just 10 days.

The result? A company that now operates in the global cycling market and is listed on the Australian stock market.

Done Better

  • Name
  • Brand ID
  • Brand guidelines
  • Brand website
  • Ecommerce website
  • Packaging
  • Print

Do Better Skill Sets

  • Strategy
  • Design
  • Code
  • Concepts
  • Art direction
  • Copywriting